BBC - BBC THREE - Blobs - although it doesn't show adverts, the BBC still has to allow gaps between programs (if only to give its viewers time to go to the loo). As a result each channel has its own set of idents. Generally it seems that the creativity of the idents is in inverse ratio to the number of viewers the channel gets. BBC1's are overused and boring. BBC2 features the adventures of a set of deranged little "2"s. But BBC3 definitely wins the prize with The Blobs from Aaardman (the people behind Wallace and Gromit).
Sample of the ads, with games and desktops, are here. My favorite is Vicky Blob (based on the Little Britain character).
posted at 10:21 AM
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